EMBRAER UNVEILS NEW TICKER AT NYSE, MARKING MILESTONE

Embraer SA (EMBR3) unveiled a new ticker symbol at the New York Stock Exchange on Tuesday (14), marking its 25th anniversary on Wall Street and signaling a broader strategic push to expand production capacity and strengthen its position in the global aerospace market.

The Brazilian planemaker will change its NYSE ticker from ERJ (Embraer Regional Jets) to EMBJ (Embraer Jets), with the new symbol set to become effective in November 2025. The rebranding reflects Embraer’s evolution beyond regional aviation into a diversified operation spanning commercial and executive aviation, defense, services, and advanced air mobility.

New ticker EMBJ was announced to investors during a meeting at the NYSE.

Chief Executive Officer Francisco Gomes Neto stated that the shift is a result of the company's accelerated operational expansion. “We are significantly reducing production time on our main aircraft models, strengthening our supply chain, and expanding facilities to support the next phase of global growth,” he said at the event, which investors and market analysts attended.

The company is investing heavily in new hangars, paint facilities, and final assembly lines, aiming for a 65% increase in KC-390 production. Manufacturing times are expected to fall by 40% for the Praetor, 33% for the KC-390, and 27% for E-Jets. These operational gains are central to Embraer’s long-term growth strategy.

Arjan Meijer, president and CEO of Embraer Commercial Aviation, emphasized the company’s role in the U.S. market. “More than 40% of flights at key U.S. airports are operated by Embraer jets. Our aircraft transport around 100 million passengers per year in the country, representing 10% of all domestic air traffic,” he said. Embraer counts more than 135 operators in 75 countries, with over 2,150 aircraft in service.

In defense, Márcio Eduardo Monteiro, CMO of Embraer Defense & Security, highlighted the KC-390 Millennium as a core growth driver. “The KC-390 Millennium is one of the most versatile aircraft in the world, with availability rates above 93% and mission capability exceeding 98%. We have 12 aircraft in operation and 47 firm orders from various countries, proving global confidence in our technology,” he said.

Monteiro also noted that the addressable market for military transport aircraft is estimated at 460 units over the next 20 years, with strong demand expected in Asia, Europe, and the Middle East.

Embraer was also one of the few Brazilian companies that emerged almost unscathed from the Trump administration’s tariff measures, maintaining its competitiveness in the U.S. market. During the closed-door investor meeting at the NYSE, America24h questioned company executives on how Embraer managed to avoid the initial 50% tariff threat raised in the early trade policy statements of the Trump administration.

Executives pointed to a strategic and diplomatic approach, emphasizing the company’s deep industrial integration with the U.S. supply chain, local job creation, and partnerships with American aerospace companies. These factors helped position Embraer not as a foreign competitor but as a key stakeholder in the U.S. aerospace ecosystem, which played a decisive role in shielding it from the harsher tariff rounds that affected other Brazilian exporters.

The expectation now is that the remaining 10 percent tariff will also be eliminated through bilateral negotiations, mirroring tariff relief already granted to some Asian and European nations.

Investor reaction was positive. Embraer’s ADRs closed up 4.69% at $60.50.

The company stressed that the ticker change does not represent a new listing or IPO but a strategic rebranding aligned with its global ambitions.

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